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Welcome to the family!


Did you know you can Adopt-a-Puffin with Barbara’s?

Adopt_a_puffin Guess what? You and your friends can adopt and name your very own puffin for one year! It’s simple, this is all you need:

What you need to adopt a Puffin:

1. 20 Barbara’s Puffins UPCs
2. This Adoption Form

Send your box tops and information to the address below:

Attn: Adopt-A-Puffin
500 Nickerson Road
Marlborough, MA 01752

You will receive a digital adoption certificate plus a biography and picture of your puffin by email.

Note, this program will be ending in April 2017 as we have transitioned to a new adoption program through Barbara’s Wild Rewards. The new program makes it easier than ever to adopt a puffin and other endangered animals, check it out at

A UPC can be found at the base of any Barbara’s Puffins® cereal box.
It looks like this:


Want to adopt a puffin today?  You can donate $100 directly to Audubon’s Project Puffin by visiting

Open to US residents only. See official program rules for details.

Dr. Kress and Puffins

Puffin Stuff

If you can't get enough of the whimsical puffin, visit our online store for puffin tote bags, stuffed toys and more.